CRR - WASTE COLLECTION CIRCUIT
A Sustainable Commitment for Opticians
Why Join the CRR?
CRR is an initiative promoted by AASO in collaboration with Shamir, EssilorLuxottica, Zeiss, Alcon, and DPD, addressing the need to implement sustainable practices in optical waste management. This innovative project offers an effective and dedicated approach to sustainability.
Benefits for Committed Opticians
1. Simple and Practical Solution: We facilitate the transition to sustainable practices by providing customized collection boxes for each optician. The process is straightforward and efficient.
2. Circular Economy in Optics: Sorting and reusing frames stand out as fundamental practices, contributing to the circular economy and waste reduction.
3. Customer Engagement and Sector Recognition:By involving customers in this initiative, you strengthen brand loyalty. Stand out as a committed optician and gain recognition in the sector.
How It Works?
Customized CRR Boxes: We provide collection boxes tailored to the dimensions of your optical store. Placed strategically, they encourage the deposition of waste.
Collection at Opticians:Participating opticians place the collection boxes in-store, strategically positioned to encourage the deposit of old eyewear and used contact lenses.
Efficient Transport: DPD transports the collected waste to a central warehouse.
Sorting and Valorization: At the warehouse, AASO meticulously sorts the waste. Frames in ideal conditions are separated for reuse, contributing to the circular economy. The remaining waste is directed towards social responsibility projects, incineration, and research.
AASO ensures guidance throughout the entire process, from collection to sorting, ensuring effective participation aligned with sustainable principles.
Become a Participating Optician!
By joining CRR, your optical store will not only meet current environmental requirements but will also play an active role in building a more sustainable and responsible optical sector.
Contact us for more information.
Participating Optical Stores:
Oculista das Avenidas
Olhar de Prata/Novo Oculista de Loures
We are grateful for the Unconditional Support of DPD, as an Institutional Partner of CRR.